*better with age*

Dolcetto is a hospitality-focused retail store in Farmington, MI specializing in a massive (& delicious) selection of cheese, wine, and other local food & hosting goods.

Lindsay approached me to completely revamp the current brand she inherited – formerly “The Cheese Lady” – and turn it into a brand more aligned with her clientele (and herself) that can grow as her business does.

RESPONSIBLE FOR:
ART DIRECTION | BRAND IDENTITY | BRAND STRATEGY | ILLUSTRATION | CONCEPT MOCKUPS

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